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Axalta, a global leader in coatings and colour solutions and its key refinish brand Standox, have announced the installation of its first three Axalta Irus MIX Robotic paint mixing machines in Estonia by its exclusive importer BENEFIT AS. Founded in 1991, BENEFIT AS recently commemorated its 35th anniversary and continues to lead the automotive service industry in Estonia and Baltics.
The first state-of-the-art Irus Mix machines, recognized as the fastest fully automated and hands-free paint mixing systems in the automotive refinish sector, has been installed at BENEFIT AS's key account CARSTADT OÜ in Estonia, at their Harjumaa location that serves 4 car dealerships in Tallinn: Škoda dealerships, ROHE AUTO AS and SKO Motors OÜ, Porsche Tallinn dealership and Auto 100 Premium - dealership for Bentley and Lamborghini. CARSTADT modern common collision repair facilities have a total throughput that surpasses competitors.
Janek Leer, collision repair centre manager of CARSTADT OÜ, added, “Since the installation of Axalta Irus Mix at our site, we have already observed numerous advantages. Our refinishers are experiencing improved stock management and can dedicate more time to high-value tasks instead of manual paint mixing. We are also very much proud of our commitment to sustainability—something the Irus Mix enhances through waste reduction and eco-friendly design, aligning perfectly with our environmental principles.”
Raul Vello, Standox business leader for BENEFIT AS, commented, “It is no surprise that CARSTADT, a highly valued Standox partner since 2017, is the very first partner in the Baltics to adopt the Irus Mix. This system offers significant time savings and environmental benefits. Both CARSTADT OÜ and BENEFIT AS are committed to innovation and sustainability, making this partnership a perfect fit, especially with strong support from Standox, Axaltas key refinish brand.”
Designed with sustainability in mind, Axalta Irus Mix utilizes a proven bottle system that eliminates the need for any decanting or refilling. The bottles, made from 50% recycled plastic, feature precise dosing lids that ensure accurate color matching, minimizing waste. With four different bottle sizes tailored to popular tint formulations, the system also helps reduce inventory costs for CARSTADT OÜ.
The Irus Mix system enables paintshops to operate more sustainably and cost-effectively while reducing bottlenecks and enhancing operational efficiency. It also frees up skilled refinishers to focus on more value-added tasks.
Raul Vello highlighted, “We estimate that body shops can save more than 60% on labor time compared to manual mixing and maintenance, thus dramatically improving productivity.”
This installation marks a significant milestone in Estonias automotive refinish industry, strenghening BENEFIT AS position as a leader in technological innovation and sustainable practices. BENEFIT AS has also invited to take a role as Baltic Service Provider for Axalta Irus MIX mixing systems, with techicians trained at Santint training facilities in Holland.
